Detail Course | Maxy Academy

Class Description

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Preview Materi 199 Materi

Day 0 — Psychological tests

Psychological tests DISC

Psychological tests

Psychological tests MBTI

Day 1 — Digital Marketing Introduction

Apa itu pemasaran digital dan mengapa itu penting

Lanskap Media Digital

Perilaku Konsumen Digital

Kerangka & Corong Pemasaran Digital (termasuk tujuan media yang terkait dengan setiap corong)

Ekosistem Media Digital (Dimiliki, Dibayar & Diperoleh)

Day 1 — EF SET English

EF SET Assignment English Test

Day 1 — Slow Living

Slow Loving Module

60 minutes

Day 1 — Story Telling Copy Writing

Story Telling Copy Writing

Day 1 — CV and Cover Letter

Tips & Tricks for CV and Cover Letter

CV and Cover Letter

Data IPK

Day 1 — Paid Channel Deep Dive

Tambahkan ini

Day 2 — Paid Channel Deep Dive

Pengenalan ke saluran berbayar (Media Sosial, Google, dll.)

Penggunaan Saluran Berbayar dalam Tahapan Corong Pemasaran Digital

Jenis tujuan kampanye

Jenis - jenis pembelian

Metrik berbayar Digital

Day 2 — Digital Marketing Introduction

Digital Marketing Introduction

60 minutes

Digital Marketing Introduction

Day 3 — Social Media Fundamentals

Lanskap Media Sosial

Pengantar Meta Ads Platform (termasuk BM, Tujuan & pembuatan kampanye)

Audiens (Audiens Inti & Audiens Kustom)

Sinyal (Pixel, SDK & CAPI)

Materi iklan (Format iklan & praktik terbaikmateri iklan)

Day 3 — Social Media Fundamentals

Social Media Fundamentals

57 minutes

Social Media Fundamentals

Day 4 — Social Media Deep Dive - Meta

Dasar Meta Briliant

Solusi Video Meta

Solusi Perdagangan Meta

Solusi Aplikasi Meta

Pengukuran (Pelaporan, Analitik & Studi Iklan)

Day 4 — Social Media Deep Dive - Meta

Social Media Deep Dive - Meta

45 minutes

Social Media Deep Dive - Meta

Day 5 — Portofolio Day

Portofolio Day

Day 5 — Social Media Deep Dive - TikTok

Pengantar Platform Iklan TikTok

Pembuatan Kampanye Iklan TikTok(Termasuk Tujuan & pembuatan kampanye)

Format Iklan TikTok

PraktikTerbaik Kreatif TikTok - Pengukuran (Pelaporan & Studi)

Day 6 — Google Ads Fundamentals

Mengenal Google Ads (Pengantar Google Ads Display, Video, Search,Shopping & App)

Pengantar Google Adwords (Dasbor Demo)

Penargetan, Penawaran & Format Iklan

Cara merencanakan kampanyeAnda dengan Google Ads - Ukur Performa Kampanye Google Ads Anda

Day 6 — Social Media Deep Dive - TikTok

Social Media Deep Dive - TikTok

47 minutes

Social Media Deep Dive - TikTok

Day 7 — Google Ads Platform Deep Dive

Iklan Bergambar Google

Iklan Video Google

Iklan Belanja Google

Kampanye Performa Maksimal Google

Pelacakan Konversi Google Pengelola Tag

Day 7 — Google Ads Fundementals

Google Ads Fundementals

61 minutes

Google Ads Fundementals

Day 8 — Influencer Marketing / KOL

Pengantar Pemasaran Influencer

Jenis Pemasaran Influencer

Bagaimanamengembangkan strategi Influencer Marketing

Bagaimana menemukaninfluencer yang tepat dan relevan Metrik sukses

Day 8 — Google Ads Platform Deep Dive

Google Ads Platform Deep Dive

57 minutes

Google Ads Platform Deep Dive

Day 9 — Advertisement

Day 9 — eCommerce On-Platform

Pengantar eCommerce On-Platform

Solusi Periklanan Tokopedia

Solusi Pemasaran Lazada

Solusi Pemasaran Shopee

Day 10 — Communication and Public Speaking Skill

Communication and Public Speaking Skill

40 minutes

Communication and Public Speaking Skill

Day 10 — Whatsapp for Business

Mengapa WhatsApp Business API

Cara Kerja WhatsApp Bisnis

Bagaimana cara memulai

Terhubung dengan Penyedia Solusi WhatsApp Business API

Day 11 — Influencer Marketing / KOL

Influencer Marketing / KOL

42 minutes

Influencer Marketing / KOL

Day 11 — SEO (Search engine optimization)

Pengantar SEO (termasuk SERP, SEO vs SEM, faktor SEO & kerangka kerja SEO)

AI-Driven SEO Strategy

Riset Kata Kunci dan Pesaing

AI-Driven SEO Strategy

Panduan SEO On-Page, SEO Off-Page & Google SEO (termasuk alatnya)

Strategi & Rencana SEO

Pengukuran SEO

AI-Driven SEO Strategy

Day 12 — Content Marketing

PR Digital & Pemasaran Konten Berbasis Data

Konten Media Sosial (termasuk alat untuk penerbitan, penjadwalan & analitik)

Riset Audiens &Konten

Ideasi & Produksi Konten

Distribusi & Evaluasi Konten

Day 12 — Developing KOL Strategies

Developing KOL Strategies

42 minutes

Developing KOL Strategies

Day 13 — Email Marketing

Pengantar Pemasaran Email

Alat/Platform Pemasaran Email

Pembuatan Kampanye Pemasaran Email sebagai CRM, rujukan, dan strategi menghasilkan pendapatan

Memimpin Generasi & Manajemen

Day 13 — Measuring and analyzing the success of KOL campaigns

Measuring and analyzing the success of KOL campaigns

Day 14 — Customer relationship management (CRM)

Siklus Hidup & Perjalanan Pelanggan

Pemasaran Otomasi untuk Retensi

Kerangka RFM

Metrik & Data CRM

Alat CRM

Day 14 — eCommerce On-Platform

eCommerce On-Platform

45 minutes

eCommerce On-Platform

Day 15 — Digital Paid Media Planning

Kembangkan Strategi & Rencana Media Berbayar Digital

Kembangkan struktur kampanye untuk setiap saluran

Implementasi (melaksanakan rencana)

Evaluasi kampanye Anda di setiap saluran

Bangun rekomendasi & pembelajaran / agenda pengukuran

Day 15 — Whatsapp for Business

Whatsapp for Business

16 minutes

Whatsapp for Business

Day 16 — Digital Paid Media Implementation

Kembangkan Strategi & Rencana Media Berbayar Digital

Kembangkan struktur kampanye untuk setiap saluran

Implementasi (melaksanakan rencana)

Evaluasi kampanye Anda di setiap saluran

Bangun rekomendasi & pembelajaran / agenda pengukuran

Day 16 — SEO (Search Engine Optimization)

SEO (Search Engine Optimization)

41 minutes

SEO (Search Engine Optimization)

AI-Driven SEO Strategy

SEO (Search Engine Optimization)

Day 17 — Content Marketing

Content Marketing

42 minutes

Content Marketing

Day 18 — Email Marketing

Email Marketing

39 minutes

Email Marketing

Day 19 — Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

46 minutes

Customer Relationship Management (CRM)

Day 20 — Personal Branding

Personal Branding

22 minutes

Personal Branding

Day 21 — 1st Hackathon Day 1

Project Management Tool dan Rekaman Zoom Hackathon Day 1

Day 22 — 1s Hackathon Day 2

Bukti Record Meeting Hackathon

Day 23 — 1st Hackathon Day 3

Bukti Record Meeting Hackathon

Hackaton Form Evaluation

Day 24 — Demo Day

Record Demo Program

Day 25 — Group Affiliation

Mentor Time

42 minutes

Assignment

Day 26 — Digital Paid Media Planning

Digital Paid Media Planning

48 minutes

Digital Paid Media Planning

Day 27 — Digital Paid Media Implementation

Digital Paid Media Implementation

Day 28 — Content Creator Day 1 The Audit

The Audit

Content Creator Day 1 The Audit

Day 29 — Content Creator Day 2 The Story

The Story

Content Creator Day 2 The Story

Day 30 — Speak Up Stand Out

Mentor Time

30 minutes

Assignment

Day 31 — Content Creator Day 3 The Marketing

Content Creator Day 3 The Marketing

The Marketing

Day 32 — Web and Channel Analytics for digital marketing activity session 1

Web and Channel Analytics for digital marketing activity session 1

Tutorial

1 minutes

Day 33 — Web and Channel Analytics for digital marketing activity session 2

Web and Channel Analytics for digital marketing activity session 2

Web and Channel Analytics for Digital Marketing activity Session 2

1 minutes

Day 34 — Chat GPT Basic

Chat GPT Basic

Chat GPT

Day 35 — Unlocking Inter-Generational Communication

Mentor Time

35 minutes

Unlocking Intergenerational Communication

Day 37 — The Digital marketing

The Digital marketing

Day 38 — Blogger

Membuat Blog

Blogger

Day 39 — Membuat Blog Session 2

Membuat Blog Session 2

Day 40 — Personal Finance

Personal_Finance_Pengelolaan_Keuangan_untuk_Masa_Depan_yang_Cerah

Personal Finance

Day 41 — Proyek Akhir: Digital Marketing

Proyek Akhir: Digital Marketing

Day 42 — 2nd Hackathon Day 1

Project Management Tool dan Rekaman Zoom Hackathon Day 1

Day 43 — 2nd Hackathon Day 2

Rekaman Zoom Hackathon Day 2

Day 44 — 2nd Hackathon Day 3

Rekaman Zoom Hackathon Day 3

Hackaton Form Evaluation

Day 45 — 2nd Demoday

Rekaman Demo Program Hackathon

Day 46 — Internship

Internship Preparation

DIGITAL CAREER BOOTCAMP-Digital Marketing

Class Description